Job hunting need not be a lonely isolating ordeal.  It can actually be a little fun [yup I'm serious here].  IMHO everyone should have a job-search buddy.  The main objective of your "buddy" is to keep you motivated and honest with yourself.   

Few people can work well in isolation, [cave men like me are an exception] but that's exactly what happens when you're looking for a job.  You're typically sitting at home night and day doing research, making calls, and writing letters. Life can become very lonely very quickly. sometimes it's tough to stay motivated.  I think it's important to have someone else to bounce ideas off who will make a "big deal" over your daily accomplishments, because you're not likely to do it for yourself.
-  Your buddy can be looking for a job too but that's not a necessity.
-  The number one rule: be honest with each other.
-  When someone is slacking off, the buddy needs to ask why and try and help work through the blockage.
-  Your buddy needs to hold you accountable, for both the quality and quantity of leads you are following.
-  Your buddy's main jobs are to point out opportunities you may have missed, and to keep you motivated.

Compliments of David E Perry and Kevin Donlin. For more creative job search tactics, go to the Guerrilla Marketing for job hunters blog and download the free audio CD.

The Ultimate Resume Guide

Your typical resume is a bland lifeless boring 8 1/2 x 11 piece of paper which most hiring managers dread reading.    Like a Black & White television it's capable of getting your story across but – as they say – it ain't very engaging.  It's competing for their attention in a world of MTV and You Tube.  Guerrilla Job Hunters use modern marketing principles like graphics and color to grab a reader's attention. 

This guide takes you step-by-step through the process of building a resume that will make employers beg to interview you.  It'll help rev up your current resume OR show you how to do a 1-page Guerrilla one. 

As a bonus you'll get 25 One-page Guerrilla Resume make overs to "borrow" ideas from.  Just click here: and refer to "You Inc." the zebra in the bottom right hand corner of the screen.  We'll send you the latest version.

How to use research as a competitive advantage in job hunting

The most obvious change in job-hunting is the advent of the Internet. In the old days people would wait for the Sunday paper and check the classified section to see who was hiring or they’d simply ask their friends and neighbors if they knew of any job openings. Now, thanks to instant communications and round-the-clock access you can research companies and job-hunt anytime at more than 42,000 job boards and 500,000 corporate web sites. You can network with total strangers, thousands of miles from home, in your pajamas… not that where watching!

Here are 8 of the Top 50 research avenues covered in Guerrilla Marketing for Job Hunters:

ZoomInfo – ZoomInfo is the research tool I use the most. Can’t live with out it. Are you in it? You should be! And listing yourself or checking your profile is free. Register and Create a ZoomInfo Web Summary and Be Found and then Let Opportunities Find You. This is a craeer accelerator you can’t live without.

America’s Career InfoNet – The research tools for industry and occupations are second to none AND it’s free. There are several pages devoted to using it in Guerrilla Marketing for Job Hunters. Check it out for your self.

Just Sell – will email you a description of every company which has received new funding each week. The free report is divided by state or province and includes a description of the company and the purpose for the round of funding, and often includes the email addresses of the senior executives.

The Money Tree Survey – is a quarterly study of venture capital investment activity in the United States. It’s collaboration between PricewaterhouseCoopers, Thomson Venture Economics and the National Venture Capital Association. It’s excellent and it’s the only industry-endorsed research of its kind.

PE Week Wire is free and I have daily updates delivered to my email box bright and early each day. PE Week is the only industry publication that tracks and researches private equity deals for the entire venture capital market. The weekly newsletter and daily website give you in-depth news on industry trends, companies seeking investors, deals at all stages, participating firms, deal conditions, proceeds and pricing. It’s been a valuable resource for me.

• Vault – their industry career guides are world famous. The thousands of career opportunities are a nice bonus.
• Fucked Company – what can I say, some employers are coy and creative when it comes to representing themselves to high performance candidates. If you’re worried about being “blue skied” then check out a prospective employer here.

Google Alerts are email updates delivered to your email address once a day based on information you tell Google to watch for. For example the announcement of new executives or news stories on companies of interest to you. I use Google Alerts to find leads on companies who have hired new VPs of Sales because these executives might need my services to help staff their teams.

You'll be far more successful if you look at the hiring process from the other side of the desk—from the employer’s perspective. Put yourself in their shoes. They don’t want to hear about your personal career aspirations. They want to know that you’ve gone out and looked at their industry and you understand where they’re going. Research, research, research—and then match your experience to their needs.

Compliments of David E Perry and Kevin Donlin. For more creative job search tactics, go to the Guerrilla Marketing for job hunters blog and download the free audio CD.