Click Here To Download the complete “12 Days for Christmas Job Hunting with LinkedIn“.
Day 6
On the 6th Day of Xmas – Guerrilla Marketing for Job Hunters revealed to me:
6 Tools to Download
LinkedIn applications make using LinkedIn easier and extend its functionality.
JobsInsider
This free applet let’s you see your inside connections for any job online at Monster, CareerBuilder, HotJobs, Craigslist, Dice, Vault, and many more.
Vanity Profile
Get a vanity profile. Click here for a full explanation. You can use it in your regular email, blog, put it on your resume… there are a ton of good reasons to get a free Vanity Profile – besides looking hip – cool and in the know!!!.
Slide Share
If you have Power Points that demonstrate your proficiency in the area you want to be headhunted for then by all means upload them here. Check to insure you aren’t giving away proprietary information first though.
Box.Net
Download and install this so you can link to your Guerrilla Resume AND the full one You will eventually need.
WordPress
Do you blog? You should you know. This free download will help insure your blog postings are seen by anyone looking at your profile in LinkedIn. Your posts will load on to your LinkedIn profile auto magically every time you do one. For Guerrilla marketing for Job Hunters, my posts replicate across www.GM4JH.com, www.GuerrillaJobHunting.com, Amazon.com, LinkedIn, GoodReads and finally – out to Twitter. I post once and the chain of events takes care of itself.
LinkedIn Polls
Great tool to use to start discussions. Terrific way to discover insider information on your Target List of Top 10 Companies.
And of those who are truly on the leading edge… check out LinkedIn Labs for the latest and greatest.
The 12 Days of Christmas Job Hunting.
In 2012 slightly less than 50-million jobs were filled in the United States – almost all without a job posting!
Bet you didn’t see even 1% of those ads did you? No of course you didn’t because the jobs weren’t posted.
A major change in the way employers hunt for candidates has upended the job search process everybody has known for 40 years or more. The simple truth is that excessive government legislation has so constricted employers in read tape that they can’t deal with the avalanche of resumes and followup if they run an ad.
So they don’t. Instead, employers are relying on a brand new digital armory to find the handful of “most qualified” recruits that they want to interview.
Employers have gone digital! And this move makes things easier for savvy job hunters! Any candidate with the right digital skills has more power and more opportunity to land a job than they have ever had before – if they know how to be found and how to hunt in an all digital world.
Linkedin is now every job hunter’s best first line of ofence. With more than 120 million registered users, LinkedIn is the world’s de facto job board and is widely used by recruiters and job seekers alike.
Today, LinkedIn is your first interview, and that interview happens without you been present.
The biggest challenge with LinkedIn, is that most job hunters don’t know how to use it effectively. Many users, for instance, post their entire resume on LinkedIn instead of capturing a recruiter’s interest with some key words and saving the “meat” for an in-person meeting. Those key words will make your name pop up when recruiters are looking for someone with your title, skills or experience.
If you put some thought in to the construction of your LinkedIn Profile you’ll have tons of employers throwing themselves at you. Playing hard to get in plain site is a strategy that has worked for millions of people who are less talented than you are. If you’d like to be found then you should read the “12 Days of Christmas Job hunting with LinkedIn.”
Day 1 – A plan with a very clear goal
Day 2 – Two strategies to crack the hidden job market
Day 3 – The 3 R’s of job-hunting!
Day 4 – Four Questions to Ask Headhunters
Day 5 – 5 Golden Rules!
Day 6 – 6 Tools to Download
Day 7 - 7 Groups to Join
Day 8 - 8 Rules for an Extraordinary LinkedIn Profile
Day 9 – Nine Tools for Researching Leads
Day 10 – 10 Super Motivators
Day 11 – 11 Ways to be Synergistic
Day 12 – 12 Happy Success Stories

Sometimes a back to basics approach on your job search is not the often obvious as it was for gen X. Today’s generation have far more resources online that was once unthinkable. But with unlimited avenues comes a need for precision. Navigate your niche.
Fans of the television show The Big Bang Theory know the general premise of the show. Four characters are brilliant but socially awkward science academics. Three of them are PhDs in different branches of Physics. One character, Howard, has a Masters in Engineering from MIT. Howard sometimes has to endure the barbs of his friends for just being an engineer.
The engineering profession is a career field at the forefront of the high tech industry. Renewed interest in innovation has called for new, superior technologies and cutting-edge design. With new advancements in the field of robotics, the need for qualified, skilled engineers who have completed specialized mechanical engineering courses is high. The crux is that currently, there aren’t enough qualified engineers to keep up with the speed and growth of technology.
Image Source: Absaroka Consultants
Skilled Trades
The manufacturing sector has seen a general decline in jobs for several years. However, there are certain occupations in skilled manufacturing that are difficult to fill due to a prevailing lack of qualifications. Many of these positions require training in technology and mechanical engineering. Ironically, automation in manufacturing is in great part responsible for job losses in low skilled manufacturing positions. However, it increases opportunities for engineers. Facilities need to maintain automation equipment to keep up productivity. Because of this, the mechanical engineering field will continue to see growth.
Outsource Proof?
In recent years engineering jobs have been outsourced to other countries that have improved engineering training programs in their countries. Individuals are capable of using online technology to deliver business services from almost anywhere. There are engineering fields where this does not have as much impact.
Environmental regulations by government agencies are getting stricter and companies are becoming more aware and proactive about how products affect the environment. Demand will thus be strong for engineers in the environmental field. More attention is being placed on rebuilding infrastructure projects. Civil engineers will increasingly be needed to repair and build these projects. The majority of these occupations will require engineers be present at job sites. This makes these jobs harder to outsource.
The Cluster Effect
A study by the Brookings Institute found that regional economic clusters can drive innovation. These are geographic concentrations of interconnected firms and supporting or coordinating organizations. Think of Silicon Valley with its concentration of technology firms in one area. Austin, Texas serves as another example where technology industries have flourished, drawn partly by the areas’ low cost of living and progressive activities. People looking for graduate training in engineering can focus their search to these areas where high tech industries thrive.
Focusing on these regions helps research companies that are hiring for engineers.
Other job search functions include:
1.Develop your resume with social acumen in display. SEO optimize your online version with key tag words. Hyperlink pertinent employer domains where you may have interned, research white papers submitted, etc. Add social media profile links to traditional header address, contact info area. Adjust your resume to the job and company you are applying for. Focus on your achievements and what you can offer to employers.
2.Experience. Get experience through volunteering or unpaid internships. Get to know the ins and outs of the profession to assist in job interviews by reviewing Linkedin profiles of similar entry level positions in addition to titles and research areas you aspire to. In today’s social media age, you have an abundance of public profiles to compare and orient your goals to.
3.Join Associations. Link with engineering groups to see new trends in the industry and where vacancies may be occurring. I strongly recommend pertinent skill areas viewable within Meetup as onsite organizations to join and mingle onsite with, in addition to the abundance of Linkedinn technically oriented groups and Facebook’s own assortment as well. Personally I find engineering oriented blogs to be very useful in reaching out for advice from practitioners, in addition to making use of the abundance of online forums, and wikis.
4.Develop your network. Maintain contacts with people you know personally and professionally that can help with job leads.This is a given yes, but are you actively connecting to corporate recruiters from your short and broader hit list of companies you hope to be introduced to? Nothing is better time spent than a targeted approach to connecting to prospective hiring managers and their assorted corporate recruiters who report to their business groups. Likewise pay attention to Meetup, Linkedin, and Facebook group moderators and owners for advice and introductions.
5.Attend trade shows, and symposiums. Several offer student discounts. Ask prospective representatives about job openings or internships BEFORE the dates of the events, click away upon reviewing attendees at the Linkedin Events tab and invite them to connect and then follow-up with an intro about yourself with a personalize signature.
*** Always be tenacious
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Online profile creation and management are two of the most powerful activities a job hunter can engage in and these two tools make it dead simple.
Why bother with creating an online profile?
It will will help you quickly accelerate your job search in to a job found because networking is about who knows you – so you need to be visible and cultivate a powerful public image. managing an online profile takes very little work.
Sample Online Profile [s]
Make sure your promotions and major sales wins are noted in the trade press and visible through your online profile like LinkedIn. and for sure make sure you claim the online profile you already have at ZoomInfo but your probably didn’t even know about. People judge you by the company you keep… that’s especially helpful for you when it’s a high profile account potential employers may covet. Your online profile can help give you the ‘hallo effect’ you need to put you on the radar of a hiring manager.
Your Online Profile
Go to both sites now and join. Fill out your profiles and makes sure you use them in your emails. Make sure you know what people are going to find and make the necessary corrections to ensure they find “you” and you understand what they find. If you click on the link to my LinkedIn profile you’ll see that you read what I want you to read while at ZoomInfo I’ve been mistaken for my evil twin who’s with the Canadian Tax Foundation [actually they're the good guys - they defend the public].
But the point is it’s not me, so I need to go in and correct that. What about your online profile? Go check out your public image now.
ZoomInfo and Your Online Profile
Here’s a video explanation of why it’s important to use tools like ZoomInfo and how easy it is for job hunters to manage their Online Profile using ZoomInfo.
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Compliments of David E Perry and Kevin Donlin. For more creative job search tactics, go to the Guerrilla Marketing for job hunters blog and download the free audio CD.
Kevin needed a job – fast.
The job market was getting worse by the day. Trouble was, Kevin had a great resume
, but his network was out of work too. As the
old saying goes, Network or No work.
Kevins situation is common.
He was so focused on creating value for his employer he neglected to
establish a safety net for himself. Yes
he had a lot of senior level contacts but they were all looking for new opportunities
as well. He had no idea how to build a network
of powerful people who can help you move you career forward in a crisis.
What do you do if youre looking for a job today because you
got axed yesterday or might tomorrow and need to build your network as
quickly as possible?
You apply a loose
connection strategy on LinkedIn. This
will get you the most number of 2nd and 3rd level
connections in the least amount of time.
Heres how Kevin did it.






