Now back in grade school we learned the 3
Rs of Reading,
wRriting
and aRithmetic.  Those were our most important lessons [ok so
I’m dating myself].  But today at least for job-hunters it’s
Research, Relevancy, and Resiliency which will deliver your A+ interview.

Research

As a job-hunter you need to
research and determine:

♦   
what are your marketable skills;

♦   
which industries/companies you should target that use those
skills;

♦   
what are the specific needs of each company in your target
market;

♦   
who’s in a key position to hire you in those companies [who
can say YES to hiring you AND it won’t be human resources unless you’re an HR
professional]; and

♦   
what’s the best way to approach them?

The way you approach people will
be determined by your research.  There’s more
about
research in the
book.

Relevancy

Your skills have to fit an
employer’s needs.  It has to solve the
employer’s hot buttons [their corporate weaknesses – this could be sales,
market development, research ops].  Remember it’s not about you it’s about THEM!    At the
core employers’ initially only want to know three things about you:

♦   
Can you make me money?

♦   
Can you save me money? and/or

♦   
Can you increase our efficiencies?

As global competitiveness
increases, employers will be looking for all three of the above.  In Guerrilla Marketing for Job Hunters the
book we clearly demonstrate how to express your relevancy – “Value” – to an
employer.

Resiliency

Resiliency is the ability to
spring back from disappointment and keep moving forward.  This is a quality which keeps Guerrilla job
hunters focused on their goals and driving forward on a daily basis. 

Adopt a positive mind set no
matter what.  Here’s how you do it: You
should have your job hunting goals sitting in front of you everyday and review
it everyday.  Morning and night and then
execute that plan.

Guerrilla job hunters always look for the positives
even when people and events are clearly indicating they shouldn’t.  Guerrilla job hunters need to look under rocks
too.    Let me end this section with a story
that touches on all the points you’ve been reading about
attitude. 

Free  DVD for you or a friend this Xmas? "Guerrilla Job Search Secrets Revealed!"